Built by experienced revenue operators in 48 hours from public sources. Now imagine it pointed at your data.
Built by a forward-deployed revenue team that becomes a second pipeline source.
Each observable in public data.
The average CRO lasts 18 to 26 months, and a single forecast miss over 10% threatens the role. Every Tier-1 account on this list installed a new revenue leader in the last 6 to 12 months, each making foundational stack decisions inside the window where "evaluate later" turns into "decide this quarter."
Clari acquired Salesloft in August 2025 and Chorus development has been effectively frozen since 2024, folded into ZoomInfo Copilot release cycles. Choosing a revenue platform now decides which ecosystem a team operates in for the next five years. The window to pick is open and closing.
Extracting actionable intelligence from conversations at scale was not possible three years ago. Competitors deploying AI-powered revenue tools see 19 to 64% productivity gains and 25% win-rate lifts. The org still on manual call reviews and spreadsheet forecasts is bringing a clipboard to a data fight.
Our forward-deployed revenue team finds your next accounts, builds the plays, and runs the channels to close them. Live in 30 days. No new hires.
Every account cleared exclusion, ICP fit, realism, and verified pain signals. Each one ships with a four-touch LinkedIn sequence ready to send.
We’ll walk through every account, every signal, and what continuous intelligence looks like for your pipeline.
Every tab below is real work on Gong's market, traceable to public sources.
| Company | Tier | Score | PQS Match | Top Signal | Primary Contact |
|---|---|---|---|---|---|
| LatticeHR Tech / B2B SaaS | Tier 1 | 86/100 | PQS-1, PQS-2 | New CRO (Dec 2025) + layoffs + no CI tool on 101 reps | Amy ChristensenCRO, Lattice |
| WorkatoIntegration Platform | Tier 1 | 82/100 | PQS-1, PQS-2 | New CRO Will Corkery (May 2025) + record growth + 65 open roles | Will CorkeryCRO, Workato |
| AmplitudeProduct Analytics | Tier 1 | 81/100 | PQS-1, PQS-4 | CRO promoted to CCO + EPS miss + lowered guidance | Nathaniel CrookCCO, Amplitude |
| ContentfulCMS / B2B SaaS | Tier 2 | 74/100 | PQS-1, PQS-3 | New CRO (Feb 2025) + VP RevOps cutting tool costs | Jake HofwegenVP RevOps, Contentful |
| NavanTravel & Expense | Tier 2 | 71/100 | PQS-3, PQS-4 | Running frozen Chorus + 5-tool stack + post-IPO efficiency | VP RevOpsUnverified, manual search |
| BrazeCustomer Engagement | Tier 2 | 68/100 | PQS-1, PQS-2 | New CRO (Jul 2025) + slipping NRR + enterprise upmarket push | Ed McDonnellCRO, Braze |
The score is a layered read of what's observable, what domain knowledge unlocks, and what combinations reveal. 47 signal types mapped across the four segments.
New CRO and VP Sales appointments, earnings misses and revised guidance, job postings for "forecast accuracy" and "tool consolidation," funding rounds, public LinkedIn posts. Easy to detect, widely searched, noisy alone.
SEC 10-K risk-factor language on forecast accuracy, Glassdoor sentiment patterns ("fire drills before board meetings"), BuiltWith and RepVue tech-stack gap detection, org-chart imbalance via LinkedIn headcount by function.
Pain built by cross-referencing 2 to 3 points where no single source confirms it but the combination does. A single signal is a hypothesis; two aligned signals are a lead; three or more with context are a priority account.
Bottom-of-funnel SEO/AEO topics mapped to each segment — the content that captures buyers researching the category through answer engines. We walk the live plan through on the call.
Book the walkthrough →Four pain-qualified segments, defined by observable pain rather than firmographics. Open one to see its definition, target persona, trigger signals, and why-now.
Revenue teams making quarter-defining decisions on rep self-reported pipeline, manager gut feel, and CRM data that is 40 to 60% incomplete. Forecasts miss by over 10%, boards lose confidence, and the CRO cannot explain why.
CRO and VP Sales at B2B companies with 50+ quota-carrying reps, $50M+ ARR, multi-stakeholder deals, 60+ day cycles
Sales orgs past 30 reps where frontline managers physically cannot review enough calls to coach. Top-performer behaviors stay invisible, underperformers repeat mistakes, and new-hire ramp takes 6 to 12 months instead of 3 to 4.
Sales Managers and VPs of Enablement at companies growing sales headcount over 30% YoY, especially B2B SaaS and tech
RevOps teams running 4+ disconnected point solutions for CI, forecasting, engagement, CRM, and coaching. Data lives in silos, reporting requires manual export and merge, and ops spends more time maintaining integrations than generating insight.
VP and Head of RevOps and CRM Administrators at enterprises (500+ employees) with mature but bloated sales stacks
Revenue orgs watching competitors deploy AI agents, automated coaching, and predictive forecasting while they still rely on manual call reviews and spreadsheet forecasts. The competitive gap widens every quarter.
CRO and VP Sales in competitive markets where at least one direct competitor has deployed Gong or an equivalent AI revenue tool
The buying committee mapped — each role with the pain that defines it and the hook that moves it.
Where Gong wins and where rivals are exposed, benchmarked against the closest comparator set — sourced from the GTM blueprint's competitive analysis.
| Dimension | Gong | ZoomInfo Chorus | Clari | Salesloft |
|---|---|---|---|---|
| Category position | Revenue AI Operating System; Gartner Leader in Revenue Action Orchestration 2025, #1 Ability to Execute | Conversation intelligence bundled into ZoomInfo's data platform | Revenue intelligence and forecasting platform | Sales engagement platform with embedded CI |
| Conversation intelligence | 300+ proprietary signals on a unified Revenue Graph; 42% enterprise CI market share | Capable CI, but development folded into ZoomInfo Copilot release cycles since 2024 | Copilot CI layered on a forecasting core | CI embedded inside the outreach workflow |
| Forecasting | AI Forecast module grounded in conversation evidence | Forecasting via ZoomInfo; not the primary surface | Forecasting and pipeline governance are the core strength | Pipeline management included; lighter forecast depth |
| AI agents & interop | 17 specialized AI agents; first-mover MCP interoperability (June 2026) | ZoomInfo Copilot | AI features across the suite | AI prioritization inside the engagement layer |
| Where they win | Platform completeness and AI depth across CI, Forecast, Engage, and Enable | Bundle pricing with ZoomInfo buyer-intent and firmographic data | Buyers who lead with forecasting and pipeline governance | One platform for outreach, dialer, coaching, and pipeline |
| Scale & momentum | 5,000+ customers, $500M+ ARR, 70% of Fortune 10, G2 4.8/5 across 6,278 reviews | Backed by ZoomInfo's scale and intent network | Acquired Salesloft in August 2025 | Now part of Clari following the August 2025 merger |
Every account ships with a four-touch sequence — A/B tested, with an opener tied to that account's observed signals. We walk you through the live ones on the call, so you see the channel that produces the pipeline before you commit.
Book the walkthrough →Account-matched ad variants plus the Tier-1 to custom-audience loop that turns your best-fit accounts into a retargeting layer. Shown live on the call — the second half of the second pipeline source.
Book the walkthrough →The top two accounts, worked end to end, why they're at the top, the evidence behind the score, and how we'd open them.
A $127M ARR HR tech platform valued at $3B, mid-restructuring. Three forces converge on the same quarter: Amy Christensen was hired as CRO in December 2025, specifically to transform the GTM motion through a turbulent period of layoffs and product sunsetting; a 10% workforce reduction and HRIS product sunset in November 2025; and a VP Finance & Revenue Operations role posted to build or rebuild RevOps. 101 quota-carrying reps and no conversation intelligence tool detected. New CRO plus restructuring plus no CI tool is the textbook forecast-blind buying window, and the RevOps and Enablement roles being staffed mean the infrastructure decisions are being made now.
Lead with the forecast-confidence angle. Open on the gap between opinion-based and evidence-based forecasting, framed against her Asana and LinkedIn background. The wedge is the compounding stack decision: the RevOps and Enablement hires she is making now will build on whatever data layer exists when they arrive. LinkedIn connection request plus follow-up; she is in the decision window for the revenue stack.
A $5.7B-valued integration platform reporting record momentum and an eighth consecutive year as a Gartner MQ Leader. Will Corkery arrived as CRO in May 2025 with a mandate to scale global sales, and is now past the assessment phase and actively making infrastructure decisions. 65+ open positions, many in sales, a new San Francisco AI Research Lab, and Singapore expansion all point to a growth phase. No CI tool detected despite a complex enterprise sales motion with multi-stakeholder deals and long cycles.
Lead with the coaching math. At Workato's scale a frontline manager faces 160+ calls per week across the team; reviewing even 10% means 12+ hours of listening, and most managers review under 5%. The opener frames coaching coverage for a team scaling this fast, with the forecasting angle layered as the expansion play. LinkedIn connection request; Corkery is publicly active and the company is in active hiring mode.
No lengthy discovery. The audit gates everything downstream, infrastructure builds in parallel, and by day 90 you're reviewing pipeline against the number you set at kickoff.
Contract signed. Customised onboarding doc within one business day covering goals, ICP hypotheses, and access. You have five days.
ICP and segment analysis, competitive intel, voice-of-customer mining, AEO positioning, and a custom signal catalogue. Full readout + 90-day revenue roadmap at week three.
In parallel: CRM hygiene, LinkedIn activation, domain warm-up, signal-to-rep routing, system integrations. Engine live by day 42.
Workstreams go live as the audit dictates: signal layer, content, outbound sequences, paid, orchestration. Weekly working sessions keep it moving.
Pipeline generated and closed-won attribution reviewed against the success criteria agreed at kickoff. Channel ROI ranked. Next quarter set.
Book a call. We'll walk through the research and map out next steps together.
Book a call. The first six are yours. The next sixty are already moving through the engine.
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