We are revenue operators

The era of the generalist marketer and the siloed sales rep is ending. The future belongs to companies that treat revenue as a system.

About

What does Krossings do?

Krossings solves your deepest GTM problems by embedding experienced operators inside your motion. Through a combination of AI and operator experience, we surface buying signals from your CRM, market intelligence and deep web research. We then execute your outbound, content, paid advertising and AEO programs.

One strategy. One intelligence layer. Your team closes more without adding headcount.

Our Manifesto

Why now?

The B2B go-to-market playbook was built for a world that no longer exists.

Buyers self-serve in the dark funnel and ask an LLM for the shortlist. Most teams answer that by buying another tool or hiring another rep. But the CRM, the data, the content, and the people are already there.

They just don't talk to each other. Krossings builds the revenue system and helps you align internally and scale GTM.

The Old Way (Legacy GTM)
The Krossings Way
Spray-and-pray volume.
Signal-driven focus: dozens of signals, accounts tiered and prioritised.
Wait for the hand-raise.
Always-on intent capture across the dark funnel.
Generic, one-size-fits-all content.
Content as GTM expressed at scale, shaped for the answer.
Human-only guesswork.
AI paired with operator experience: faster, consistent, nothing dropped.
Siloed tools, data stuck in place.
One intelligence layer sitting above your CRM.

Team

Who founded Krossings?

Brian Bird, Co-Founder & COO of Krossings

Brian Bird Austin, TX

Co-Founder & COO

Brian was co-founder and COO of QuanticMind, where he led all go-to-market and revenue operations, growing the SaaS business to $10M+ ARR and a revenue team of 60+ before its acquisition by Centro in 2021. He held leadership roles at NexTag, helping fuel its growth toward a $1B exit, and most recently served as COO of Aidaptive (Jarvis ML), an AI commerce platform backed by Dell Technologies Capital.

Chaitanya Chandrasekar, Co-Founder & CEO of Krossings

Chaitanya Chandrasekar Palo Alto, CA

Co-Founder & CEO

Chaitanya previously co-founded QuanticMind, a predictive marketing platform that raised over $30M from investors including Foundation Capital and Safeguard Scientifics, later acquired by Centro (Basis) in 2021. Earlier, at e-commerce pioneer NexTag, he built data-driven marketing systems that helped drive the company to a $1B+ valuation. NexTag was acquired by Providence Equity for $1.3B.

Erick Tai, Co-Founder & CTO of Krossings

Erick Tai San Francisco, CA

Co-Founder & CTO

Erick previously co-founded Reflektive, an HR performance management platform, where as Head of Engineering he helped scale the company to $102M in venture funding from Andreessen Horowitz, Lightspeed and TPG. Reflektive became a category leader and was acquired by Learning Technologies Group (PeopleFluent) in 2021. Before that, Erick was on the engineering leadership team at NexTag.

Who does Krossings work with?

Krossings works with B2B companies ready to turn go-to-market from a cost centre into a scalable revenue engine.

Revenue teams tired of patchwork solutions.Series A-C B2B SaaS companies ($10M-$100M ARR).Leaders who believe in systems over headcount.Organisations ready to move fast.

Work with operators who've done it before.

No sales pitch. No fluff. Just a real conversation about your GTM challenges and how we can help. Forward-deployed, inside your motion.